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The value of Ä¢¹½tv UX  

A compelling user experience can accelerate regulatory approvals, create significant competitive advantage, and drive market success. Getting it right, however, can be a complex and challenging effort. A mistake can have far-reaching consequences. These products are highly regulated and monitored, and costly regulatory review cycles can add up quickly. A mistake can have far-reaching consequences. Countless liability issues lie in wait. Safety is, of course, a primary concern; mitigating the risk of injury to patients and risk of legal exposure to both manufacturers and healthcare providers is a fundamental requirement. 

A scientific approach to UX 

Ä¢¹½tv UX offers sophisticated, rigorous research designed to address these issues head on. We rely on deep scientific expertise, trusted methodologies, and extensive capabilities to help give you a detailed understanding of how people perceive and interact with your products — not how you think they do or even how they say they do, but how they actually do. 

Our Ph.D.-level highly credentialed scientists and researchers have unsurpassed UX expertise, with degrees in human factors, cognitive and perceptual psychology, ergonomics, computer vision, and other related areas. We draw from our team of similarly credentialed bench of experts with deep sector expertise in medicine and medical devices and the category-specific skills to provide the right UX services for your needs at every stage of the total product life cycle and aligned to the demands of global regulatory agencies. from biomedical services to electrical engineering to regulatory support. 

How we can help 

With our unparalleled team of professionals, our broad and deep sector expertise, and our rigorous empirical research methodologies, we can help you protect your investments in your products and your brand. We can help you study the interactions between your products, your users, and your users' environments — including healthcare professionals, lay caregivers, and patients themselves. We can help you analyze how designs, interfaces, or entire user experiences can be improved based on an understanding of interactions between those elements and how to leverage that information to increase safety, reduce failures, eliminate unnecessary research, accelerate the regulatory review process, improve user satisfaction, and more. 

Bottom line: we can help you make sound design and development decisions, reduce time to market, increase the lifetime value of products, and reduce exposure to litigation and loss. Whether you're designing a new medical device, having regulatory compliance or usage issues, or experiencing challenges with your facilities or concerns related to healthcare professionals, caregivers, or patients, Ä¢¹½tv UX can help.