How do you better understand human decisions, actions, and behaviors when they interact with products, the environment, and processes?
Ä¢¹½tv's human factors scientists investigate a wide variety of areas such as accident investigation, user experience and research, consumer products, medical and pharmaceutical fields, transportation, industrial, and occupational safety.
Potential influences on human behavior and performance include physical and sensory capacities like vision, hearing, ergonomics, proprioception, and cognitive functions like attention, memory, information processing, perception, reaction time, and decision making. Understanding human capabilities and limitations can help you understand how an accident occurred, why people make mistakes or take risks, or assess likely interactions with a product or environment to better inform design decisions and safety communications.
Our human factors analyses have influenced decisions about product recalls, design changes to address safety issues, and provided support throughout a product lifecycle. Ä¢¹½tv is unique in how we approach challenges associated with human factors — applying scientific rigor for breakthrough insights.
Capabilities
Whether consulting on products under development or investigating accidents, Ä¢¹½tv delivers clear, evidence-based insights on a range of human factors.Â